Insurance Future Scenarios
Challenge
Tittle: Insurance Scenarios
Type of work : Service Design
Extent of the Project: 9 weeks, full time
How an insurance company can become more customer-centric and innovative organisation in 2030, able to provide their current and future customer outstanding experiences anchored around solutions that truly matter?
Type of work : Service Design
Extent of the Project: 9 weeks, full time
How an insurance company can become more customer-centric and innovative organisation in 2030, able to provide their current and future customer outstanding experiences anchored around solutions that truly matter?
Your Data Controls YOU Scenario Future Persona for Your Data Controls YOU Scenario Selection
More Possible Scenario
In 2030, a more remote and transparent data sharing world is becoming the norm. In Europe, after the COVID-19 pandemic from 2020, people have started working remotely, companies and the government started to look at the power of data and a process to monitor and share the data for connecting people with different services began.
In 2030, people look at data as the new power and currency. There are positive and negative sides of this world. On one side, people can choose to share their data with companies or governments in order to improve their lives, being related to health, work or how they buy and consume goods. Another good thing is related to a decreasing crime rate. On the other side, some people disagree with being monitored and rebel against the system through art, use of the dark web, covering the surveillance cameras with graffiti or confusing the AI cameras with patterned clothing; this mainly in part because the government can easily recognize and condemn crime or any injustice. Any attempt to use data without consent to influence buying behaviors and political affiliations is punished.
In 2030, people look at data as the new power and currency. There are positive and negative sides of this world. On one side, people can choose to share their data with companies or governments in order to improve their lives, being related to health, work or how they buy and consume goods. Another good thing is related to a decreasing crime rate. On the other side, some people disagree with being monitored and rebel against the system through art, use of the dark web, covering the surveillance cameras with graffiti or confusing the AI cameras with patterned clothing; this mainly in part because the government can easily recognize and condemn crime or any injustice. Any attempt to use data without consent to influence buying behaviors and political affiliations is punished.
Sustainability Uber Alles Scenario Future Persona for Sustainability Uber Alles Research Wall and Insights
Preposterous Scenario
The government is Eco-authoritarian as it refers to various political thoughts arguing the inevitability and necessity of non-democratic measures for the protection of life on Earth. Measures like prohibition of animal testing, polluting, zero waste, no social media, limitation of amount of goods were taken and to sustain this system the government uses spies to denounce the disobedience. When it happens that a person disobeys, they are sent to community service in recycling plants or reforestation (of forests like the Amazon for example). In addition, the military system is now related to taking care of and protecting nature.
Most common types of jobs are in farming, recycling and technology focused on improving not only the supply chains so they are sustainable but also in preventing animal extinction through bio hacking, 3D printing of human parts and development of NFC/RFID implants. As they still feel the consequences of past actions that harmed planet earth they are still rebuilding the environment with the help of technology and also creating better conditions for future generations. The majority of services are private characterizing this scenario of lack of transparency and are dominated by entrepreneurs due to the fact that in the last 10 years the government imposed the change of the sustainable rule (the company should be 100% green), so most of the big companies couldn't adapt.The economy is based on circular economy.
Most common types of jobs are in farming, recycling and technology focused on improving not only the supply chains so they are sustainable but also in preventing animal extinction through bio hacking, 3D printing of human parts and development of NFC/RFID implants. As they still feel the consequences of past actions that harmed planet earth they are still rebuilding the environment with the help of technology and also creating better conditions for future generations. The majority of services are private characterizing this scenario of lack of transparency and are dominated by entrepreneurs due to the fact that in the last 10 years the government imposed the change of the sustainable rule (the company should be 100% green), so most of the big companies couldn't adapt.The economy is based on circular economy.
Dark Horse Prototype: Prototype used to provoke further ideas.